How To Start And Run A Small Book Publishing Company begins where many self-publishing books leave off. Peter Hupalo, author of Thinking Like An Entrepreneur and the owner of HCM Publishing, teaches the business aspects involved in operating a small book publishing company. How To Start And Run A Small Book Publishing Company will help you understand: Inventory Accounting In The Book Trade; Just-In-Time Inventory Management; Turn-Key Fulfillment Solutions; Tax Deductible Costs In Publishing; The Basics Of Sales And Use Tax; Profitable Book Pricing; Standard Terms In The Book Industry; Working With Distributors And Wholesalers; Cover Design And Book Layout; Book Promotion And Marketing; How To Select Profitable Authors To Publish; The Printing Process; Printing On Demand (POD); The Power Of A Strong Backlist; How To Value A Copyright; And Much More!